I work with teams and organisations to improve their content and the processes for how they plan, create, distribute and measure that content.
I help them gain confidence that their content is meeting the needs of their users and also achieving their business goals.
Clear language, accessibility and inclusion principles underpin all of the work that I do.
Together we can identify what content you need to create, how, who for, when and where. I can advise on roles, processes and tools. You may need a content audit, style guide, help defining your voice and tone or someone to develop your content workflows.
I can help you understand the people, processes and tools of your content operations. It usually starts with an audit of the current content operations, then recommendations and examples for good practice, followed by creating a plan for improving your content ops.
I’ll write structured content using clear and appropriate language to help your users complete their tasks. I can write user needs, create content for prototypes, and pair write with subject experts. I have experience working to service standards and writing to existing style guides
Together we can identify what content you need to create, how, who for, when and where. I can advise on roles, processes and tools. You may need a content audit, style guide, help defining your voice and tone or someone to develop your content workflows.
I can help you understand the people, processes and tools of your content operations. It usually starts with an audit of the current content operations, then recommendations and examples for good practice, followed by creating a long term plan for improving and embedding your content ops.
I’ll deliver structured content in clear and appropriate language to help your users complete their tasks. I can write user needs, create content for prototypes, and pair write with subject experts. I have experience working to service standards, writing to existing style guides and being part of discovery and beta projects.
Rob is a gifted and versatile content professional, with the full toolbox of content strategy and content designer skills that consistently helps our clients through their digital content challenges. Work with Rob!
I worked with Llibertat to do content design for conservation charity, Plantlife and on projects for clients in Ireland and the US.
I worked with Very Meta on a project for Good Things Foundation where we rewrote their content using clear language.
I provided editorial and proofreading services to Content Design London for their books and supported client work too.
I worked with Crocstar to provide content design for Natural Resources Wales. I also help run the Crocstar content community.
I’m an instructor at UX Content Collective for students of the Marketing Writing for UX Writers and Brand Voice Lab courses.
I regularly work with Lagom Strategy. Recent and current projects have been for the RAF, Health Education England and Skills for Care.
I produce the Content Strategy Podcast, hosted by Kristina Halvorson and help with editorial for the Brain Traffic blog.
I worked as a content editor at Marie Curie, the UK’s leading end of life charity.
